Best Practices To Minimize Fraud & Improve Customer Personalization

Fraud continues to rise year over year. In fact, over 47 percent of Americans experienced financial identity theft in recent years. How can this be? Wide adoption of the highly secure EMV chip on credit and debit cards was supposed to significantly reduce fraud. The problem is that the ‘fraudsters’ are getting smarter, and companies need to respond in kind with more sophisticated solutions.

Best Practices To Minimize Fraud & Improve Customer Personalization

Fraud continues to rise year over year. In fact, over 47 percent of Americans experienced financial identity theft in recent years. How can this be? Wide adoption of the highly secure EMV chip on credit and debit cards was supposed to significantly reduce fraud. The problem is that the ‘fraudsters’ are getting smarter, and companies need to respond in kind with more sophisticated solutions.